Shape Design is a hub for creativity and innovation. The studio works with brands who are building a future for themselves and the communities they serve.
There are three principles that guide the decision-making and mindset behind all of the choices Shape Design makes.
1. Functionality
Give careful consideration to the people and environment where your brand will be encountered—function fulfills a need and stimulates growth, both for your brand and your audience.
2. Complexity
Difference and diversity create vibrant ecosystems. Use complex ideas to tell refined visual stories about your brand—get your people excited about what you have to say.
3. Connection
Be the brand through which your audience define themselves. Help create memories by providing connection and lasting relationships. Become a leader in your community.
Shape Design specializes in the following areas:
Brand Research
Dial in your offering to become the most attractive option in the marketplace. Understand who your audience is and position your brand to target the right people in the right places. Create a plan that outlines the steps needed for growth.
Identity Design
Create a visual universe that communicates who you are and what you do. A logo is just the beginning—stand out by defining an aesthetic that is immediately recognized online, on social, in print or in your storefront.
Website Design
Draw visitors to your website by telling a compelling brand story. Create an engaging experience by guiding users to focal points throughout the site, building trust and calling them into action.
Physical Things
Expand your identity into tangible touchpoints and create lasting impressions. Use signage and menus to engage patrons as they enter your space, or hand out business cards and brochures to new and prospective clients.
We are small but mighty, a hub for creativity and innovation. From our network of collaborators, Shape assembles the best possible team for each project. Collaborators are experts in the areas of web development, animation, fabrication, digital marketing, printing, video, photography and more.
John Shukin
Owner & Creative Director
John Shukin has been surrounded by art and design his entire life. From an early age he designed books, original typography, skateboard ramps and concrete forms. Some of his favourite memories are from wandering around museums like the National Gallery in Ottawa and the MOMA in New York. Influenced by an eclectic childhood, John creates broadly across a range of mediums, always seeking to build a strong connection to the people and environment his work lives in.
Curious about how your next project will unfold?